I am sure that John Deer has a CD that will guide you into the market of selling your enbroidery,worth having a look. Heather.
F Hood, your comment about "if I can figure out how" to set up a website tells me maybe that isn't the best way for you to go. Maintaining a website is a lot of work, as any of the gals here who have one will tell you. You'd also have to set up ways to take payments, etc., and all that cuts into your profits. Website owners, correct me if I'm wrong here, ok? To sell any kind of handmade items, Etsy is a good place to start. It's kind of like an eBay for crafters specifically, and people looking for hand-crafted items seem to go there. I understand they have a rather more friendly price and cost structure than eBay as well, some are very successful. But, I would think it depends on what you're going to sell. Are you talking about personalized embroidered items, things people could give you orders for? Or things that people could choose colors, sizes, etc.? And how would you have them pay you for custom orders, half up front? Dealing on line isn't like selling at a craft show, where people can see what you've got, feel it, look at it from all angles, then hand you the cash for it. I don't mean to discourage you, by any means, because I love to see women succeed at what they love to do!! I'm just trying to bring up some things you may not have thought of. Wherever you go, find a niche to fill, limit your offerings.
I've put links to posts by Brendaleas, who asked for input about selling her items, and the one where she finally has her online store. Check these out for more help, and perhaps talk with Brenda, if she has time, now that she's an entrepreneur, hee hee hee. Take a look at her site, there's a link in the post. She has limited her production to a set number of things, that's the only way you have a prayer of making any money in this business. Good luck to you, hugs, Marji